“Have you seen the Sydney Sweeney ad?”
That was the caption of a post on X featuring President Donald Trump on the roof of the White House, shouting down to onlookers about a now infamous American Eagle marketing campaign.
It’s only the latest in an endless parade of very stupid events, most of which are barely worth the time it would take to recap. To boil this story down to the essential points threatens to dissolve the whole affair, but the long and short of is that Sydney Sweeney posed in an American Eagle jeans ad with the tagline “Sydney Sweeney Has Great Jeans.” The campaign launched a small culture war flare-up between those who saw something insidious in proclaiming that a pretty blonde, white girl has “great genes” and those who thought such criticisms were “woke.”
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